Calling all creative and media agencies, Brand activation and promotion companies and departments of agencies, clients.
This year the Abby Award has added new verticals as well as sub-categories to become truly the complete Communications Award that it has always wanted to be.
Brand Activation and Promotion which is a major vertical in international festivals is now a part of Abby Awards for the first time.
Projects that can be entered are any activities that are designed to create immediate activation due to an offer for the sales or attitudinal change of a product or service.
Who can enter?
Creative agencies responsible for brand activation, media agencies that may have pioneered the idea, brand activation companies, event management companies or even clients who have led the initiative.
What material has to entered?
A presentation board which is a section at the end of the entry form and it is recommended to present the work in a 2 min audio visual on DVD .