Vikram Channa, VP, content, Discovery Networks Asia-Pacific (DNAP), a division of Discovery Communications, has been handed over fresh responsibilities. His new role, which he will assume from 1st July, is that of VP, programming, India, and head of production, Asia-Pacific.
Channa, who is presently based out of Singapore, will shift base to New Delhi. For Asia-Pacific production matters, he will report to Tom Keaveny, executive VP and MD, DNAP; and for all issues related to programming for India, Channa will report to Rahul Johri, senior VP and GM, India.
As part of his new role, Channa will be responsible for managing and directing different aspects, including programme sourcing, scheduling, strategy formulation and implementation of programming for the network across India. While working closely with the marketing and advertising sales department, he will oversee the programming team in India.
Channa, a postgraduate in history and film-making, started his career as an independent producer of short films. He later went on to complete his MBA from the United States. He has produced many films for various organisations.
Channa has been associated with Discovery since 1995. During his tenure with the company, he has handled various roles, from on-air promotions to programming and production. Together with his team, he has been credited with producing over 500 documentaries.
In an official communiqué, Johri says, “I am very excited about Vikram Channa moving to New Delhi and am confident that his vast experience in programming and production will benefit all Discovery Networks in India. Channa’s appointment reinforces the company’s commitment to deliver the highest quality entertainment and value to both viewers and advertisers.”