Carl Avari appointed as AVP, sales for E 24

Carl Avari has been appointed as associate vice-president, sales, E 24 for the West and South region. E 24 is a 24 hours Bollywood entertainment channel owned by BAG Glamour.


In his new role, Avari will include tapping on sales opportunities and converting them into business for the company. As part of the sales team, he will also be strategizing to achieve additional business opportunities in the West and South regions for the company.

Anurradha Prasad, MD, BAG Films & Media, says, “I am sure his knowledge and experience will stand the sales team of the company in good stead and will help the company achieve higher sales in the respective regions.”

Carl Avari brings on board 18 years of experience in space selling and marketing with associations with Radio 91.1 FM, the India Today Group and Radio 92.5 FM. He has also worked as a consultant at Tata Infotech, Pansoft Technologies and Olive Cyber Tech.

Regarding his appointment, Avari said, “I am looking forward to be working in this young and dynamic organization. I hope to contribute to this prestigious 360 degree organization and take it to a position of strength, in its businesses.”

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