Exchange4Media: According to industry sources, Russell Barrett who joined Bates141 in January 2009 as Executive Creative Director has decided to quit the firm to join BBH India. It is believed that Barrett will be working closely with Priti Nair, Managing Partner at BBH India.
Barrett began his career in 1996 with Rediffusion DY&R (now Rediffusion Y&R) and stayed with the agency for three years handling the creative duties for clients like the Taj Group of Hotels, Colgate and Eveready. He then moved to O&M and worked there for four and a half years for as Senior Writer.
Barrett later joined Leo Burnett and worked on various brands in his five year stint with the ad firm like Reliance Mobile, Reliance Mutual Funds, IDBI Capital for Idbipaisbuilder.com, Prerna (an NGO), Bajaj Electricals and Servo Engine Oils.
At Bates141, Barett was in charge of all the brands, including Virgin Mobile, Radio City, Tata AIG and Fiat.