After almost two years, Chetan Madaya, president, strategy, Laqshya Media, has put in his papers at the out-of-home (OOH) media group Laqshya Media. He was involved in the growth and transformation of Laqshya as well as raising capital for it.
Madaya has declined to comment on his next assignment. He has nearly two decades of work experience across domains like financial advertising, capital markets, sports marketing and financial retailing. He joined the Laqshya Group as group chief strategy officer where his role was to help out with new initiatives, funding, acquisitions and corporate branding, besides strategy for all business initiatives. He was also chief executive officer, Laqshya Digital Media, where he played a key role in launching Business Q, the digital signage division that targets working professionals.
In a recent restructuring exercise, Laqshya Media merged the sales and operations of all its products, including the digital media business. There is currently no separate CEO for the digital media business.