EMVIEs, the premier media awards instituted by The Advertising Club Bombay in 2001 is completing fifteen years. It seems the celebrations have already begun as the Ad Club has received the highest number of entries ever at EMVIEs this year. Last year Ad Club received 650 entries and this year the figure is 835 thus it has surpassed the last year’s figure by a whopping margin of 185 entries, thereby creating history.
The EMVIES have gone from strength to strength with very active and enthusiastic support of the entire media fraternity. Not only have these Awards become a matter of honour for media planning and buying houses, but are receiving tremendous support from media marketers and clients as well. Since last year the Ad Club presents two trophies for every winning campaign one to the agency and one to the client.
Since the last three years the Ad Club has started conducting the judging of some of its categories of its two premier awards EFFIEs and EMVIEs at Delhi. This has helped the Ad Club to engage the large marketing fraternity from Delhi into its scheme of things.
WHAT IS NEW IN EMVIES 2015?
The news that all of you have been waiting for! EMVIES 2015 entries were submitted ONLINE by the media agencies sitting in their office.
- In EMVIES 2014, we got our clients to participate by announcing a joint EMVIES trophy. With EMVIES 2015, it is time to reward our Media Partners who make all our work come alive! Introducing the EMVIES for the Best Media Partner in Television, Print, Cinema, Radio, Out of Home/Ambient Media and Digital.
- Multiple Platform (A combination of a minimum of two) has been added as additional sub categories under Best Media Innovation – Digital.
- As many as 27 agencies have participated in the competition and their work will be judged by 150 top notch media professionals in Round I spread over for three days in Mumbai and Delhi. The judging was paperless. The Round II judging will happen for three to four days in the popular format of Case Study Presentation at Welingkar Institute. Only those who will be present on or before 10 am will get the ballot paper to exercise their vote.
An added attraction is the Band Baja Awards which will showcase musical talent within the media fraternity. Some Rockstars will emerge from that evening’s performance.
The Case Study Presentation for all three to four days and the Awards Ceremony will be webcasted live on www.theadvertisingclub.net COURTSEY: 24FRAMES DIGITAL
This year TIMES TELEVISION NETWORK is the Presenting Sponsor and the event will be powered by COLORS.
The Grand Gala Ceremony which is attended by a 1000 plus die hard professionals from the Marketing, Advertising and Media fraternity is scheduled on Friday, 11th September, 2015 at the Ball Room, Hotel Palladium, Lower Parel, Mumbai at 6.30 pm
You may please contact the Ad Club Secretariat on 23894091 / 23810213 / 23813034 for further details.
Punitha Arumugam Bipin R Pandit
Chairperson, EMVIES Committee Chief Operating Officer