Rediffusion Y&R appoints Bimal Sahoo as biz head, Mumbai

Rediffusion Y&R has appointed Bimal Kumar Sahoo, as business head of Mumbai.


At Rediffusion Y&R, Sahoo will be responsible for Singapore Tourism Board, Airtel, Bank of India, IOC and Marico accounts.

Says Rediffusion Y&R, Mumbai EVP Nisha Singhania, “Bimal has extensive experience on an array of brands across varied categories which not only speaks volumes about his knowledge of the business, but also of the level of learning he brings to the table. We wish him all the very best for his journey at Rediffusion.”

Prior to joining Rediffussion Y&R, Sahoo was client services director TBWA India, Mumbai where he worked on accounts like Nivea, Max, Bajaj Allianz, Platinum Jewellery and Network 18.

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