Mudra Max’s Out-Of-Home specialist unit, Primesite has recently appointed Raza Syed as the new Group Account Head. Prior to this Syed was with Serve & Volley as RM & Head of Outdoor – West.
His new role at Primesite includes client acquisition and business wins. Syed has over 11 years of experience in the industry, which includes a four-year stint in international markets.
Syed began his career with Mahindra & Mahindra and followed it with successful stints with Emirates Outdoor and Serve & Volley. He has worked on several iconic global brands like Pepsi, Western Union, Nivea, Thomas Cook, Barclays, Deutsche Bank, Diageo Radico and Orbit.