Afaqs: Ignitee Digital has bagged business accounts of Whirlpool and C.R.I pumps
It will be responsible for promoting the brands on online media, mobile, social media, e-commerce and social movement websites.
Shankar B, national business director, Ignitee Digital Solutions Pvt Ltd says, “The media plan presented by our team helped us gain the accounts. We will be dealing in air conditioners for Whirlpool; and currently, the promotions are visible on the top portals of the country. Also, the viral space on YouTube is selected to advertise the brand.”
About C.R.I Pumps, he adds, “C.R.I is a retail giant from Coimbatore. We have planned to create banners and strategic media design to promote the South Indian pump manufacturer. In addition, this is for the first time that a pump manufacturer has come to advertise on the digital space.”