Grey India has promoted Jishnu Sen to chief operating officer of Grey India.
As COO, Sen will be in charge of the agency’s strategic and operational leadership while boosting its services to make Grey India the “first choice” for marketers and advertising professionals.
Sen will report to Nirvik Singh, chairman and CEO, Grey Group Asia Pacific as will Sameer Mutreja MD of G2 Rams.
Singh said, “Jishnu, who joined us two years ago, has been at the helm of the Mumbai operations. Under his leadership the office has seen tremendous growth in revenue and talent and has handled clients like Audi, P&G, Bharti Axa, Suzlon, Ambuja, Parle Products, ITC, Indian Oil to name a few.”
While speaking about his new appointment Jishnu said, “The opportunity to lead Grey India is an exciting point of my professional career. I look forward to partnering with the team in creating powerful brand ideas grounded in consumer understanding that has a single minded objective – to help our clients win in the marketplace. I will continue to champion the cause of an integrated brand approach involving above and below the line communication mediums like digital, activation, events, retail and public relations.”