The Oceanic Consultants account worth Rs 10 crore has been assigned to Dentsu Marcom.
Oceanic Consultants specialises in student advisory services for higher education in Australia, New Zealand and the UK. Oceanic provides end-to-end support to students intending to study abroad and their parents.
Ashish Dabral, COO, Dentsu Marcom, reacted to the win, “Education is a major segment today for communication. Our job for Oceanic is to reiterate and re-emphasise their expertise, knowledge and widths of services that are sure to help intending students make a more informed choice of destination and course.”
Naresh Gulati, CEO of the OCA Group, of which Oceanic is a part, commented on the choice of Dentsu, “With growing competition, we had a tedious task of getting noticed in a highly cluttered market. It was then that we decided to hire Dentsu to help us achieve our objective of building a national brand. Dentsu has certainly helped us re-brand our organisation and get noticed in the market through highly creative communication methodology. We are looking forward to having a long and fruitful relationship with Dentsu on the Oceanic brand.”
Dentsu Marcom’s other clients include Honda, Canon, Raymond, ICICIDirect, Thomas Cook, Jaypee Group and Grey Cell 18.