S.No. | Agency | Brand | Campaign Title | Client | G/S/B/F |
1. Agricultural, Industrial & Building | |||||
NO SHORTLIST | |||||
2. Automotive – Aftermarket (NON-OEM) | |||||
NO SHORTLIST | |||||
3. Automotive – Vehicles (OEM) | |||||
1 | McCann Worldgroup, New Delhi | Hero Destini | Overcoming middle-class dads’ resistance to upgrades | Hero MotoCorp Limited | Bronze |
2 | McCann Worldgroup, New Delhi | TVS APACHE RR 310 | Winning over racers with the not-the-fastest bike | TVS Motor Company Pvt. Ltd. | Bronze |
4. Beauty & Fragrance | |||||
NO SHORTLIST | |||||
5. Beverages Non-Alcohol | |||||
1 | MullenLowe Lintas Group, India Contributing Agency 1 : Wavemaker India Contributing Agency 2 : ICARUS DESIGN PRIVATE LIMITED Contributing Agency 3 : Adfactors PR Contributing Agency 4 : DENTSU IMPACT | Tata Tea Premium | CULTURAL ZEITGEIST IN A CUP | Tata Consumer Products Limited | Bronze |
2 | McCann Worldgroup, New Delhi | Nescafé | Creating “Generation Coffee” in a chai country | Nestlé India Ltd. | Finalist |
3 | Ogilvy Group | Thums Up | Nothing Soft About This Soft Drink | Coca-Cola India Pvt. Limited | Finalist |
4 | Ogilvy Group | Thums Up | Inverting Conventions to Win | Coca-Cola India Pvt. Limited | Finalist |
5 | McCann Worldgroup, New Delhi | Coca-Cola | How Coca Cola hacked meal moments | Coca-Cola India Pvt. Limited | Finalist |
6 | McCann Worldgroup, New Delhi | Complan | Doing ‘Palat De’ the right way | Complan | Finalist |
7 | McCann Worldgroup, New Delhi | Coca Cola Zero Sugar | Coke’s Zero Sum Game | Coca-Cola India Pvt. Limited | Finalist |
8 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Bournvita | Bournvita Get The Message | Mondelez India Pvt. Ltd. | Finalist |
6. Electronics | |||||
1 | McCann Worldgroup, New Delhi | Paytm | Paytm Soundbox- The Sound of Reassurance | One97 Communications Pvt. Ltd. | Bronze |
7. Education | |||||
NO SHORTLIST | |||||
8. Personal electronics | |||||
NO SHORTLIST | |||||
9. Fashion | |||||
1 | Dentsu Creative | ONLY | BUILDING RELEVANCE WITH FASHION-CONSCIOUS YOUNG GIRLS WHO WANT EVERYTHING | BESTSELLER GROUP | Bronze |
2 | Wavemaker India Contributing Agency1 : Famous Innovations Digital Creative Pvt. Ltd. | Men of Platinum | The Platinum Standard of Masculine Style | Platinum Guild International | Bronze |
3 | Ogilvy Group | Titan Mechanical | TITAN MECHANICAL – INGENUITY IN A WORLD THAT RUNS ON CODE | Titan Company Limited | Finalist |
4 | MullenLowe Lintas Group, India | Tanishq | A non- traditional brand winning at Wedding traditions | Titan Company Limited | Finalist |
5 | Ogilvy Group | Allen Solly Suits & Blazers | Friday Weddings | ABFRL | Finalist |
6 | Contract Advertising | Bata India | Unlimited Sneakers | Bata India | Finalist |
7 | MullenLowe Lintas Group, India | Tanishq | THE CREATORS OF A BEAUTIFUL PUJO | Titan Company Limited | Finalist |
8 | MullenLowe Lintas Group, India | Tanishq | Reinterpreting the culturally rooted idea of ‘Pudhumai Penn’ Celebrating the dichotomy in every Tamil woman. | Titan Company Limited | Finalist |
9 | MullenLowe Lintas Group, India | Tanishq | Making Engagements a far bigger emotion than the wedding | Titan Company Limited | Finalist |
10. Finance | |||||
1 | McCann Worldgroup, New Delhi | Mastercard | Mastercard – Getting the POS in POS (point of sale) | Mastercard India | Silver |
2 | Leo Burnett India | PhonePe | New Gold Buying Gold Standard | PhonePe | Bronze |
3 | Tanmay Bhat and Team Lead Agency2 : DDB Mudra Group | CRED | Cred: How a product demo broke the internet | Cred Club | Bronze |
4 | MullenLowe Lintas Group, India | Axis Bank | Bill in the Middle | Axis Bank | Finalist |
11. Food, Snacks & Desserts | |||||
1 | McCann Worldgroup, New Delhi Contributing Agency1 : PR Pundit Contributing Agency2 : Wavemaker India | HappyDent | When shining a new light won over Gen-Z | PERFETTI VAN MELLE INDIA PVT. LTD. | Silver |
2 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Dairy Milk | Why is Cricket only about the Men in Blue? | Mondelez India Pvt. Ltd. | Bronze |
3 | MullenLowe Lintas Group, India | Britannia Milk Bikis Classic | Rekindling an old romance – the love for Milk Bikis | Britannia Industries Ltd. | Bronze |
4 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Silk | For your eyes only | Mondelez India Pvt. Ltd. | Bronze |
5 | MullenLowe Lintas Group, India | Britannia Milk Bikis 100% Atta | Taking on the age-old tradition of Glucose biscuit with milk! | Britannia Industries Ltd. | Finalist |
6 | MullenLowe Lintas Group, India Contributing Agency1 : McCann Worldgroup, New Delhi | Britannia Good Day | Many Smiles of a Good Day | Britannia Industries Ltd. | Finalist |
7 | Ogilvy Group | Fortune Rice Bran Health Oil | WHEN AN OIL BRAND HAD A HEART ATTACK | Fortune Foods | Finalist |
8 | McCann Worldgroup, New Delhi | Maggi | Making teens life-ready in 2 minutes | Nestlé India Ltd. | Finalist |
9 | McCann Worldgroup, New Delhi | MAGGI MASALA-AE-MAGIC | Life lessons in a sachet | Nestlé India Ltd. | Finalist |
10 | PepsiCo Contributing Agency1 : Edelman | Lay’s | Keep Lay’s @ Home Always | PepsiCo (India) | Finalist |
11 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Perk | Take It Light | Mondelez India Pvt. Ltd. | Finalist |
12 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Gems | Making fun, fun again | Mondelez India Pvt. Ltd. | Finalist |
13 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury 5 Star | Cadbury 5 Star – Valentine’s Day Alibi | Mondelez India Pvt. Ltd. | Finalist |
14 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury 5 Star | Cadbury 5 Star – NothingCoin | Mondelez India Pvt. Ltd. | Finalist |
12. Government & Institutional | |||||
NO SHORTLIST | |||||
13. Healthcare Products | |||||
1 | McCann Worldgroup, New Delhi | Dettol | When the ultimate-protector made way for bigger protectors | Reckitt Benckiser India Pvt. Ltd. | Silver |
2 | McCann Worldgroup, New Delhi | Nestle Ceregrow | Making the invisible visible | Nestlé India | Silver |
3 | Medulla Communications Pvt. Ltd. | Big Muscles Nutrition | Big Muscles Nutrition: Performance Hi Pehchaan | Big Muscles Nutrition Pvt. Ltd. | Bronze |
4 | Ogilvy Group Contributing Agency1 : The Glitch | ENO | ENO Gadbad Gadbad | Haleon | Bronze |
5 | Ogilvy Group Contributing Agency1 : Prans Features | ENO | Chacha Chaudhary’s attack on acidity | Haleon | Bronze |
6 | McCann Worldgroup, New Delhi | Dabur Chyawanprash | Divided by Ayurveda, united by Dabur Chyawanprash | Dabur India Ltd. | Bronze |
7 | Boch and Fernsh Inc. Contributing Agency1 : MSL India Contributing Agency2 : Eight MM Films | ACUVUE | ACUVUE #DekhteRehJaoge | Johnson & Johnson | Bronze |
8 | Ogilvy Group | Dr Reddy’s Mintop | Mintop – Hair Today, Gone Tomorrow | Dr. Reddy’s Laboratories Ltd. | Finalist |
9 | Havas Worldwide India Pvt Ltd | Durex | Durex Ending Bedroom Distancing! | Reckitt Benckiser India Pvt. Ltd. | Finalist |
14. Healthcare Services | |||||
1 | Enormous | Apollo 24×7 | Direct Apollo Se | Apollo 24×7 | Gold |
2 | Siriti | Sneha | #JawabPaoTikaLagao | SNEHA Mumbai | Silver |
3 | Siriti | Sneha | #AspatalKeBache | SNEHA Mumbai | Bronze |
15. Home Furnishings & Appliances | |||||
NO SHORTLIST | |||||
16. Household Supplies | |||||
1 | BBDO India | Ariel | See Equal #ShareTheLoad | Procter and Gamble | Gold |
2 | Mindshare India | Sunlight | Sunlight Tantir Rong | Hindustan Unilever Limited | Finalist |
3 | Mindshare India | Domex | Disinfection Alert System | Hindustan Unilever Limited | Finalist |
4 | MullenLowe Lintas Group, India | Vim | Beyond Dishwashing | Hindustan Unilever Limited | Finalist |
17. Insurance and Related Products | |||||
1 | Leo Burnett India | ACKO Insurance | The Unbelievable Claim of 0% Commission | Acko General Insurance Co. | Finalist |
2 | Sideways Consulting LLP | ACKO | ACKO ‘Murthy’ Campaign | Acko General Insurance Co. | Finalist |
3 | MullenLowe Lintas Group, India Contributing Agency1 : Lintas Live | FUTURE GENERALI | OH MY DOG | Future Generali | Finalist |
4 | Leo Burnett India | HDFC Life | We Don’t Sell Insurance, We Sell Resilience | HDFC Life | Finalist |
5 | Ogilvy Group | BeFit Rider Policy | BeFit: Unbelievable But True | ICICI Lombard | Finalist |
18. Media & Entertainment | |||||
1 | Leo Burnett India | Spotify | Spotify Becomes The Undisputed Category Leader This IPL | Spotify India | Silver |
2 | Ogilvy Group | Tata Play | Tata Sky to Tata Play: How a legacy brand successfully revamped itself | Tata Play | Finalist |
3 | Creativeland Asia Contributing Agency1 : Wavemaker India | Netflix | Netflix India | Netflix India | Finalist |
4 | Leo Burnett India | Spotify | Most Interesting How-To Videos for TV | Spotify India | Finalist |
5 | DDB Mudra Group Lead Agency2 : Super Team | Disney+ Hotstar | HOW DOES INDIA’S LARGEST FREE OTT BECOME THE LARGEST PAID OTT PLATFORM? | Disney Star | Finalist |
19. Other Products | |||||
NO SHORTLIST | |||||
20. Personal Care | |||||
1 | Leo Burnett India | Whisper | Changing the education system to keep girls in school | Whisper India Client Company2 : Pampers India | Silver |
2 | MullenLowe Lintas Group, India Contributing Agency1 : MullenLowe Singapore Pte. Ltd. Contributing Agency2 : MullenLowe Salt Contributing Agency3 : Weber Shandwick | Lifebuoy | H is for Handwashing | Hindustan Unilever Limited | Silver |
3 | Ogilvy Group Contributing Agency1 : Mindshare India | Dove | Stop The Beauty Test | Hindustan Unilever Limited | Bronze |
4 | Leo Burnett India | Pampers | Inviting new group of decision-makers into purchase conversations | Pampers India | Finalist |
5 | Leo Burnett India | Whisper | Using India’s oldest broadcast medium – wall art for period education | Whisper | Finalist |
6 | Leo Burnett India | Whisper | Preventing 23 Million Missing Futures | Whisper | Finalist |
7 | Ogilvy Group Contributing Agency1 : Mindshare India | Dove | Wooing over the South of India | Hindustan Unilever Limited | Finalist |
8 | DDB Mudra Group Lead Agency2 : Disney Star Contributing Agency1 : Interactive avenues Contributing Agency2 : Adfactors PR | Stayfree | RECLAIMING CONTROL ON DAYS & NIGHTS – ONE PERIOD AT A TIME | Johnson & Johnson | Finalist |
21. Professional services and solutions | |||||
1 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | Selling hotel rooms as a sampling sachet | OYO | Silver |
2 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | Come to OYO | OYO | Silver |
3 | McCann Worldgroup, New Delhi | Zomato | Delivering dignity to those who deliver | ZOMATO MEDIA PRIVATE LIMITED | Bronze |
4 | Enormous | Rapido | Ride on your terms | Rapido | Bronze |
5 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | Helping rural India take on Airbnb | OYO | Finalist |
6 | McCann Worldgroup, New Delhi | Zomato | Marketing lessons from Kolaveri Di | ZOMATO MEDIA PRIVATE LIMITED | Finalist |
22. Retail | |||||
1 | MullenLowe Lintas Group, India | Swiggy Instamart | Moving the Game beyond “fastest delivery first” | Bundl Technologies Pvt. Ltd. | Finalist |
2 | Leo Burnett India | CarDekho | Making Indian Roads Safer For Elderlies | CarDekho | Finalist |
3 | Ogilvy Group | Amazon Fresh | A Rare Fresh Start | Amazon Seller Services Private Limited | Finalist |
23. Services – Telecom and related products | |||||
1 | MullenLowe Lintas Group, India | Google India | Google Voice Campaign 2 – Bolne Se Sab Hoga | Google India | Bronze |
2 | Leo Burnett India | Airtel | 175* Re-played | AIRTEL | Finalist |
3 | MullenLowe Lintas Group, India Contributing Agency1 : Toaster India Contributing Agency2 : Essence Global Contributing Agency3 : Dentsu Creative | Google India | Safer with Google Campaign – Google toh apna hai | Google India | Finalist |
4 | MullenLowe Lintas Group, India | Google India | Google Voice Campaign 1 – Bolne Se Sab Hoga | Google India | Finalist |
5 | MullenLowe Lintas Group, India | HOUSING.COM | Yahan Search Khatam Karo (Finish Your Search Here) | Housing.com | Finalist |
24. Sporting events | |||||
1 | McCann Worldgroup, New Delhi | Star Sports | How Bengaluru Bulls hit the bullseye with 6 crore Kannadigas | STAR INDIA PRIVATE LIMITED | Bronze |
2 | Leo Burnett India | MPL Sports | Legitimising An E-Sports Giant | MPL Sports | Finalist |
3 | Ogilvy Group | Thums Up | See Ability Beyond Disability | Coca-Cola India Pvt. Limited | Finalist |
25. Travel & Tourism | |||||
NO SHORTLIST | |||||
26. Corporate Advertising/ Reputation | |||||
1 | McCann Worldgroup, New Delhi | Star Sports | How Bengaluru Bulls hit the bullseye with 6 crore Kannadigas | STAR INDIA PRIVATE LIMITED | Bronze |
2 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Perk | Perk Disclaimers | Mondelez India Pvt. Ltd. | Bronze |
3 | MullenLowe Lintas Group, India Contributing Agency1 : MullenLowe Singapore Pte. Ltd. Contributing Agency2 : MullenLowe Salt Contributing Agency3 : Weber Shandwick | Lifebuoy | H is for Handwashing | Hindustan Unilever Limited | Bronze |
4 | Sideways Consulting LLP | Nykaa | Taking Brand Purpose to the Stock Markets | Nykaa | Finalist |
5 | TBWA India | JSW Paints | Adding a new shade to the conversation of colour | JSW Paints | Finalist |
6 | DDB Mudra Group | McDonald’s | One small step for disabled, one giant leap for inclusivity | McDonalds India | Finalist |
7 | McCann Worldgroup, New Delhi | Maggi | Women’s liberation beyond the ‘wokeness’ | Nestlé India Ltd. | Finalist |
8 | McCann Worldgroup, New Delhi | Zomato | Delivering dignity to those who deliver | ZOMATO MEDIA PRIVATE LIMITED | Finalist |
9 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Dairy Milk | Proud Sponsors of The Ground Staff | Mondelez India Pvt. Ltd. | Finalist |
10 | Ogilvy Group | KFC | Making Action Speak Louder Than Words | KFC India | Finalist |
11 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Dairy Milk | Hate is Unskippable | Mondelez India Pvt. Ltd. | Finalist |
27. B2B | |||||
1 | OYO Contributing Agency1 : The Script Room Contributing Agency2 : McCann Worldgroup, New Delhi | OYO | Come to OYO | OYO | Silver |
2 | McCann Worldgroup, New Delhi | Zomato | Delivering dignity to those who deliver | ZOMATO MEDIA PRIVATE LIMITED | Bronze |
3 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | Helping rural India take on Airbnb | OYO | Bronze |
4 | DDB Mudra Group | Exxon Mobil | Just a Trucker | Exxon Mobil | Finalist |
5 | TBWA India | LEAD | Celebrating the heroes without capes | LEAD | Finalist |
28. Interactive Marketing | |||||
1 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Celebrations | My SRK Ad | Mondelez India Pvt. Ltd. | Gold |
2 | Leo Burnett India | MPL Sports | The World’s First Audio-Generated Jersey | MPL Sports | Silver |
3 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Silk | For your eyes only | Mondelez India Pvt. Ltd. | Bronze |
4 | Leo Burnett India | Spotify | Mad Meets Math; Personalized Data Stories Triggering Mass Advocacy | Spotify India | Bronze |
5 | DDB Mudra Group Contributing Agency1 : Ten Films | Netflix | WHEN WE GOT INDIA SEARCHING FOR SIRONAH – A TOWN THAT CAN’T BE FOUND | Netflix india | Finalist |
6 | LKSS | NIVEA SOFT | NIVEA SOFT FRESH BATCH: MAKING STARS OUT OF GEN-ZERS | NIVEA INDIA PVT. LTD. | Finalist |
7 | Leo Burnett India | Pampers | Moving beyond ‘Spray and Pray’ : #ItTakes2- A Father’s Promise | Pampers India | Finalist |
8 | Leo Burnett India | Spotify | Most Interesting How-To Videos for TV | Spotify India | Finalist |
9 | Ogilvy Group | Titan Eye+ | Eyeing Up Something Big | Titan Company Limited | Finalist |
10 | McCann Worldgroup, New Delhi | TVS APACHE RR 310 | Winning over racers with the not-the-fastest bike | TVS Motor Company Pvt. Ltd. | Finalist |
11 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Dairy Milk | Hate is Unskippable | Mondelez India Pvt. Ltd. | Finalist |
12 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury 5 Star | Cadbury 5 Star – Do Nothing Assistant | Mondelez India Pvt. Ltd. | Finalist |
13 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Bournvita | Bournvita Get The Message | Mondelez India Pvt. Ltd. | Finalist |
29. Small Town & Rural Marketing | |||||
1 | OYO Contributing Agency1 : The Script Room Contributing Agency2 : McCann Worldgroup, New Delhi | OYO | Come to OYO | OYO | Silver |
2 | Ogilvy Group | Thums Up | Inverting Conventions to Win | Coca-Cola India Pvt. Limited | Bronze |
3 | Wunderman Thompson | American India Foundation | How marginalized, vulnerable communities broke down their wall of mistrust against vaccines. | American India Foundation | Bronze |
4 | Ogilvy Group Contributing Agency1 : Prans Features | ENO | Chacha Chaudhary’s attack on acidity | Haleon | Bronze |
5 | Leo Burnett India | Whisper | Using India’s oldest broadcast medium – wall art for period education | Whisper | Finalist |
6 | DDB Mudra Group | Meesho | MAKING EVERY RUPEE UNLOCK JOY | Meesho | Finalist |
7 | McCann Worldgroup, New Delhi | Paytm | Paytm Soundbox- The Sound of Reassurance | One97 Communications Pvt. Ltd. | Finalist |
8 | McCann Worldgroup, New Delhi | Star Sports | How Bengaluru Bulls hit the bullseye with 6 crore Kannadigas | STAR INDIA PRIVATE LIMITED | Finalist |
9 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | Helping rural India take on Airbnb | OYO | Finalist |
30. Regional | |||||
1 | Leo Burnett India | Whisper | Using India’s oldest broadcast medium – wall art for period education | Whisper | Gold |
2 | MullenLowe Lintas Group, India | Britannia Milk Bikis Classic | Rekindling an old romance – the love for Milk Bikis | Britannia Industries Ltd. | Silver |
3 | Enormous | Zomato | Thaggede Le | Zomato | Silver |
4 | McCann Worldgroup, New Delhi | Zomato | Marketing lessons from Kolaveri Di | ZOMATO MEDIA PRIVATE LIMITED | Bronze |
5 | Ogilvy Group Contributing Agency1 : Mindshare India | Dove | Wooing over the South of India | Hindustan Unilever Limited | Bronze |
6 | McCann Worldgroup, New Delhi | Wild Stone Talc | Wildstone meets Mirzapur & Wasseypur | MCNROE CONSUMER PRODUCTS PVT. LTD. | Bronze |
7 | McCann Worldgroup, New Delhi | MAGGI MASALA-AE-MAGIC | Life lessons in a sachet | Nestlé India Ltd. | Bronze |
8 | Leo Burnett India | Spotify | How Spotify Won Filmy Hearts Across Regions | Spotify India | Bronze |
9 | MullenLowe Lintas Group, India | Tanishq | THE CREATORS OF A BEAUTIFUL PUJO | Titan Company Limited | Bronze |
10 | MullenLowe Lintas Group, India | Tanishq | Reinterpreting the culturally rooted idea of ‘Pudhumai Penn’ Celebrating the dichotomy in every Tamil woman. | Titan Company Limited | Bronze |
11 | Ogilvy Group | Pantaloons | This Pujo, YOU are the Celebration | Pantaloons | Finalist |
12 | Ogilvy Group | Sunfeast YiPPee! | BRAND LOVE SHOULDN’T BE BLIND | ITC Limited | Finalist |
13 | Organic BPS Pvt Ltd | Muthoot Gold Loans | Minnatte Life by Muthoot Fincorp and Netflix Minnal Murali | Netflix india | Finalist |
14 | McCann Worldgroup, New Delhi | Star Sports | How Bengaluru Bulls hit the bullseye with 6 crore Kannadigas | STAR INDIA PRIVATE LIMITED | Finalist |
15 | MullenLowe Lintas Group, India Contributing Agency1 : Wavemaker India Contributing Agency2 : Tree Design Pvt. Ltd. | Tata Tea Kanan Devan | THE TASTE OF DIVERSITY. THE UNIQUE TASTE OF KERALA. | Tata Consumer Products Limited | Finalist |
16 | MullenLowe Lintas Group, India Contributing Agency1 : Wavemaker India Contributing Agency2 : Tree Design Pvt. Ltd. Contributing Agency3 : DENTSU IMPACT India Contributing Agency4 : Adfactors PR | Tata Tea Chakra Gold Care | A CUP THAT CELEBRATED THE TAMIL WAY OF CARE | Tata Consumer Products Limited | Finalist |
17 | MullenLowe Lintas Group, India | Tanishq | A non-traditional brand winning at Wedding traditions | Titan Company Limited | Finalist |
18 | MullenLowe Lintas Group, India | TVS Scooty Pep+ | RE-IGNITING BRAND LOVE IN TAMIL NADU (MUDHAL KADHAL) | TVS Motor Company Limited | Finalist |
19 | Brand David Communications Pvt Ltd Lead Agency2 : Ogilvy Group | Chandrika Pushpaveda | Pushpa – Not the Telugu Drama | Wipro Consumer Care | Finalist |
20 | Ogilvy Group | Taj Mahal | Fursat Waali Chai | Hindustan Unilever Limited | Finalist |
21 | McCann Worldgroup, New Delhi | Dabur Chyawanprash | Divided by Ayurveda, united by Dabur Chyawanprash | Dabur India Ltd. | Finalist |
31. Direct Marketing | |||||
1 | McCann Worldgroup, New Delhi | Paytm | Paytm Soundbox- The Sound of Reassurance | One97 Communications Pvt. Ltd. | Gold |
2 | Leo Burnett India | Whisper | Using India’s oldest broadcast medium – wall art for period education | Whisper | Gold |
3 | TBWA India | JSW Paints | JSW paints_ From contractor to controller | JSW Paints | Silver |
32. Experiential Marketing / Brand Experience | |||||
1 | Ogilvy Group Contributing Agency1 : Wavemaker India Contributing Agency2 : rephrase.ai Contributing Agency3 : Delta X | Cadbury Celebrations | My SRK Ad | Mondelez India Pvt. Ltd. | Gold |
3 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Perk | Perk Disclaimers | Mondelez India Pvt. Ltd. | Bronze |
4 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Silk | For your eyes only | Mondelez India Pvt. Ltd. | Bronze |
5 | Leo Burnett India | Airtel | 175* Re-played | AIRTEL | Bronze |
6 | McCann Worldgroup, New Delhi | Dettol | When the ultimate-protector made way for bigger protectors | Reckitt Benckiser India Pvt. Ltd. | Bronze |
7 | McCann Worldgroup, New Delhi | TVS APACHE RR 310 | Winning over racers with the not-the-fastest bike | TVS Motor Company Pvt. Ltd. | Bronze |
8 | Saatchi & Saatchi Propagate | AB InBev India – Budweiser | Budweiser SOS ADS | Anheuser Busch InBev India Limited | Finalist |
9 | DDB Mudra Group | McDonald’s | One small step for disabled, one giant leap for inclusivity | McDonalds India | Finalist |
10 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Dairy Milk | Hate is Unskippable | Mondelez India Pvt. Ltd. | Finalist |
11 | DDB Mudra Group | Stayfree | BRINGING MEN INTO MENSTRUATION: BREAKING TABOOS BY BREAKING SILENCE | Johnson and Johnson | Finalist |
33A. Positive Change – Environmental – Brands | |||||
NO SHORTLIST | |||||
33B. Positive Change – Environmental – Non-Profit | |||||
ENTRIES NOT RECEIVED | |||||
34A. Positive Change – Social Good – Brands | |||||
1 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Celebrations | My SRK Ad | Mondelez India Pvt. Ltd. | Gold |
2 | Leo Burnett India | Whisper | Changing the education system to keep girls in school | Whisper India Client Company2 : Pampers India | Silver |
3 | Leo Burnett India | Whisper | Preventing 23 Million Missing Futures | Whisper | Bronze |
4 | MullenLowe Lintas Group, India Contributing Agency1 : MullenLowe Singapore Pte. Ltd. Contributing Agency2 : MullenLowe Salt Contributing Agency3 : Weber Shandwick | Lifebuoy | H is for Handwashing | Hindustan Unilever Limited | Bronze |
5 | McCann Worldgroup, New Delhi | Mastercard | Mastercard – Micro merchants, macro change | Mastercard India | Bronze |
6 | BBDO India | Ariel | See Equal #ShareTheLoad | Procter and Gamble | Bronze |
7 | McCann Worldgroup, New Delhi Contributing Agency1 : PR Pundit Contributing Agency2 : Wavemaker India | HappyDent | When shining a new light won over Gen-Z | PERFETTI VAN MELLE INDIA PVT. LTD. | Finalist |
8 | Leo Burnett India | CarDekho | Making Indian Roads Safer For Elderlies | CarDekho | Finalist |
9 | Toaster India | Google Search | #GetTheFacts Google Search Campaign | Fighting the Pandemic: One Question at a Time | Google India | Finalist |
10 | McCann Worldgroup, New Delhi | Dettol | When the ultimate-protector made way for bigger protectors | Reckitt Benckiser India Pvt. Ltd. | Finalist |
11 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Dairy Milk | Why is Cricket only about the Men in Blue? | Mondelez India Pvt. Ltd. | Finalist |
12 | Ogilvy Group Contributing Agency1 : Mindshare India | Dove | Stop The Beauty Test | Hindustan Unilever Limited | Finalist |
34B. Positive Change – Social Good – Non-Profit | |||||
1 | Ogilvy Group | KC Mahindra Education Trusts Nanhi Kali | KC Mahindra Education Trusts | Nanhi Kali | The Tale of 2 Lajjos | Mahindra Group | Bronze |
2 | MullenLowe Lintas Group, India | Cry | Cry- #PooriPadhaiDeshKiBhalai | CRY – Child Rights for You | Finalist |
3 | SRISHTI MEDIA | Family Planning | SOLVING THE UNSOLVABLE | PATHFINDER INTERNATIONAL | Finalist |
34C. Positive Change – Social Good – Diversity, Equity & Inclusion | |||||
1 | Ogilvy Group Contributing Agency1 : Mindshare India | Dove | Stop The Beauty Test | Hindustan Unilever Limited | Bronze |
2 | Ogilvy Group | KFC | Making Action Speak Louder Than Words | KFC India | Bronze |
3 | MullenLowe Lintas Group, India Contributing Agency1 : Toaster India | Google India | Google Voice Campaign 3 – Bolne Se Sab Hoga | Google India | Finalist |
4 | MullenLowe Lintas Group, India | Google India | Google Voice Campaign 1 – Bolne Se Sab Hoga | Google India | Finalist |
5 | Mindshare India | Sunlight | Sunlight Tantir Rong | Hindustan Unilever Limited | Finalist |
6 | Ogilvy Group | Thums Up | See Ability Beyond Disability | Coca-Cola India Pvt. Limited | Finalist |
7 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | Making logging in as safe as checking in | OYO | Finalist |
35. David v/s Goliath | |||||
1 | DDB Mudra Group | Meesho | RECLAIMING THE VALUE OF LOW PRICES | Meesho | Gold |
2 | Enormous | Zomato | Thaggede Le | Zomato | Silver |
3 | TBWA India | JSW Paints | Ending a different kind of colour blindness | JSW Paints | Bronze |
4 | Ogilvy Group | Tata Play | Victory of Truth over Myth | Tata Play | Finalist |
5 | Sideways Consulting LLP | ACKO | ACKO ‘Murthy’ Campaign | Acko General Insurance Co. | Finalist |
6 | MullenLowe Lintas Group, India | Britannia Milk Bikis 100% Atta | Taking on the age-old tradition of Glucose biscuit with milk! | Britannia Industries Ltd. | Finalist |
7 | McCann Worldgroup, New Delhi | Complan | Doing ‘Palat De’ the right way | Complan | Finalist |
8 | Ogilvy Group | Sunfeast YiPPee! | BRAND LOVE SHOULDN’T BE BLIND | ITC Limited | Finalist |
9 | McCann Worldgroup, New Delhi | MAGGI MASALA-AE-MAGIC | Maggi vs. the badhshahs of masala | Nestlé India Ltd. | Finalist |
10 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | How to gatecrash conversations of the rich & famous | OYO | Finalist |
11 | McCann Worldgroup, New Delhi | Coca Cola Zero Sugar | COKE VS COKE | Coca-Cola India Pvt. Limited | Finalist |
36A. Integrated Advertising Campaign: Products | |||||
1 | Leo Burnett India | Whisper | Changing the education system to keep girls in school | Whisper India Client Company2 : Pampers India | Silver |
2 | MullenLowe Lintas Group, India Contributing Agency1 : Toaster India Contributing Agency2 : Essence Global Contributing Agency 3 :Dentsu Creative | Google India | Safer with Google Campaign – Google toh apna hai | Google India | Finalist |
3 | McCann Worldgroup, New Delhi Contributing Agency1 : Tonic Worldwide Contributing Agency2 : Performics | ITC Aashirvaad | How Aashirvaad got Indian mothers to buy into multigrain | ITC Limited | Finalist |
4 | DDB Mudra Group | McDonald’s | When Value-for-Money goes Gourmet | McDonalds India | Finalist |
5 | McCann Worldgroup, New Delhi | Maggi | Making teens life-ready in 2 minutes | Nestlé India Ltd. | Finalist |
6 | BBDO India | Ariel | See Equal #ShareTheLoad | Procter and Gamble | Finalist |
7 | MullenLowe Lintas Group, India Contributing Agency1 : Wavemaker India Contributing Agency2 : ICARUS DESIGN PRIVATE LIMITED Contributing Agency3 : Adfactors PR Contributing Agency4 : DENTSU IMPACT | Tata Tea Premium | CULTURAL ZEITGEIST IN A CUP | Tata Consumer Products Limited | Finalist |
8 | Mindshare India | Sunlight | Sunlight Tantir Rong | Hindustan Unilever Limited | Finalist |
9 | Ogilvy Group Contributing Agency1 : Mindshare India | Dove | Stop The Beauty Test | Hindustan Unilever Limited | Finalist |
10 | DDB Mudra Group Contributing Agency1 : Fleishman Hillard Contributing Agency2 : Aer Media Contributing Agency3 : hogarth Contributing Agency4 : Interactive Avenues | Clean & Clear | Pimple Hi Toh Hai | Johnson & Johnson | Finalist |
11 | Ogilvy Group | Thums Up | Inverting Conventions to Win | Coca-Cola India Pvt. Limited | Finalist |
12 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Silk | For your eyes only | Mondelez India Pvt. Ltd. | Finalist |
36B. Integrated Advertising Campaign: Non-Products | |||||
1 | Leo Burnett India | Spotify | Spotify Becomes The Undisputed Category Leader This IPL | Spotify India | Gold |
2 | Leo Burnett India | Spotify | How Spotify Won Filmy Hearts Across India | Spotify India | Bronze |
3 | Tanmay Bhat and Team Lead Agency2 : DDB Mudra Group | CRED | Cred: How a product demo broke the internet | Cred Club | Bronze |
4 | MullenLowe Lintas Group, India Contributing Agency : Toaster India | Google India | Google Voice Campaign 3 – Bolne Se Sab Hoga | Google India | Finalist |
5 | Ogilvy Group | Tata Play | Victory of Truth over Myth | Tata Play | Finalist |
6 | McCann Worldgroup, New Delhi | Zomato | Delivering dignity to those who deliver | ZOMATO MEDIA PRIVATE LIMITED | Finalist |
7 | DDB Mudra Group Lead Agency2 : Super Team | Disney + Hotstar | HOW DOES INDIA’S LARGEST FREE OTT BECOME THE LARGEST PAID OTT PLATFORM? | Disney Star | Finalist |
37A. Sustained Success: Products | |||||
1 | MullenLowe Lintas Group, India | Surf Excel | Giving fight against dirt a karmic perspective | Hindustan Unilever Limited | Gold |
2 | McCann Worldgroup, New Delhi | Nescafé | Creating India’s coffee generation | Nestlé India Ltd. | Gold |
3 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Celebrations | Not Just a Box of Chocolates | Mondelez India Pvt. Ltd. | Gold |
4 | 82.5 Communications Lead Agency2 : Ogilvy Group | Bisleri Packaged Drinking Water | Samajhdaar Bisleri Peete Hain | Bisleri International | Silver |
5 | Ogilvy Group | Red Label | Swad Apnepan Ka | Hindustan Unilever Limited | Silver |
6 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Dairy Milk | Inspiring Generous Instincts | Mondelez India Pvt. Ltd. | Bronze |
7 | Famous Innovations | Haier Front Load Fully Automatic Washing Machine | #SilentPerformers | Haier | Bronze |
8 | McCann Worldgroup, New Delhi | Paytm | Paytm Karo- How a brand became a verb | One97 Communications Pvt. Ltd. | Bronze |
9 | MullenLowe Lintas Group, India | Vim | Women are beyond dishwashing, says a dishwashing brand | Hindustan Unilever Limited | Finalist |
37B. Sustained Success: Services | |||||
1 | Wunderman Thompson | Mutual Funds | Mutual Funds Sahi Hai Association Mutual Funds in India | Association of Mutual Funds in India | Gold |
2 | Leo Burnett India | Spotify | How To Become Category Leader In 3 Years | Spotify India | Gold |
3 | OYO Contributing Agency1 : The Script Room Contributing Agency2 : McCann Worldgroup, New Delhi | OYO | Solving for India’s lack of space | OYO | Silver |
4 | Tanmay Bhat and Team Lead Agency2 : DDB Mudra Group | CRED | How a Product Demo Broke the Internet Thrice | Cred Club | Silver |
5 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | Creating safe spaces for women | OYO | Finalist |
38. New Product or Service | |||||
1 | MullenLowe Lintas Group, India | Google India | Google Voice Campaign 1 – Bolne Se Sab Hoga | Google India | Silver |
2 | MullenLowe Lintas Group, India Contributing Agency1 : Lintas Live | FUTURE GENERALI | OH MY DOG | Future Generali | Bronze |
3 | Ogilvy Group | KFC | KFC- Double Down Burger | KFC India | Finalist |
4 | McCann Worldgroup, New Delhi | TVS APACHE RR 310 | Winning over racers with the not-the-fastest bike | TVS Motor Company Pvt. Ltd. | Finalist |
5 | Sideways Consulting LLP | Ashirvad Water Storage Tanks | Making ‘Ashirvad’ synonymous to the category | Ashirvad Pipes Pvt. Ltd. | Finalist |
6 | Siriti | Chalo | #PudheChala | Chalo | Finalist |
7 | MullenLowe Lintas Group, India | Yezdi | Yezdi – Dad’s Weren’t Saints | Classic Legends Pvt. Ltd. | Finalist |
8 | McCann Worldgroup, New Delhi | Lupin Aptivate | The appetite that matters | Lupin Limited | Finalist |
9 | McCann Worldgroup, New Delhi | Mastercard | Mastercard – Getting the POS in POS (point of sale) | Mastercard India | Finalist |
10 | DDB Mudra Group | McDonald’s | When Value-for-Money goes Gourmet | McDonalds India | Finalist |
11 | Leo Burnett India | PhonePe | New Gold Buying Gold Standard | PhonePe | Finalist |
12 | Enormous | Rapido | Ride on your terms | Rapido | Finalist |
13 | Havas Worldwide India Pvt. Ltd. | Durex | Durex Ending Bedroom Distancing! | Reckitt Benckiser India Pvt. Ltd. | Finalist |
14 | McCann Worldgroup, New Delhi | PostPe | Selling credit to the credit-averse | Resilient Innovations Pvt. Ltd. | Finalist |
15 | Dentsu Creative | Spotify India | Teenage Angst Wins The Day For Indian Audio | Spotify India | Finalist |
39. Influencer Marketing | |||||
1 | LKSS | NIVEA SOFT | NIVEA SOFT FRESH BATCH: MAKING STARS OUT OF GEN-ZERS | NIVEA INDIA PVT. LTD. | Bronze |
2 | MullenLowe Lintas Group, India Contributing Agency1 : Lintas Live | FUTURE GENERALI | OH MY DOG | Future Generali | Finalist |
3 | Dentsu Creative Contributing Agency1 : Only Much Contributing Agency2 : First December Films Contributing Agency3 : Essence Global | YouTube Shorts | HOW YOUTUBE ACQUIRED A NEW SUPERPOWER | Google India | Finalist |
4 | Ogilvy Group | Mangaldeep Rath Yatra | Mangaldeep: Rath Yatra Ki Sugandh Ghar Aaye | ITC Limited | Finalist |
5 | Creativeland Asia Contributing Agency1 : Wavemaker India | Netflix | Netflix India | Netflix india | Finalist |
6 | Leo Burnett India | Pampers | #ItTakes2- A Father’s Promise | Pampers India | Finalist |
7 | Leo Burnett India | Spotify | Getting Radio Loving Chennai Hooked To Spotify Podcasts | Spotify India | Finalist |
8 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Perk | Play a game not an ad | Mondelez India Pvt. Ltd. | Finalist |
9 | DDB Mudra Group Lead Agency2 : Super Team | Disney + Hotstar | HOW DOES INDIA’S LARGEST FREE OTT BECOME THE LARGEST PAID OTT PLATFORM? | Disney Star | Finalist |
10 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Fuse | Fusies – Fight for free Fuse | Mondelez India Pvt. Ltd. | Finalist |
11 | Tanmay Bhat and Team Lead Agency2 : DDB Mudra Group | CRED | Cred: How a product demo broke the internet | Cred Club | Finalist |
12 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | Becoming Indian youth’s bail our buddy | OYO | Finalist |
40. Use Of Data | |||||
1 | Leo Burnett India | MPL Sports | The World’s First Audio-Generated Jersey | MPL Sports | Gold |
2 | Leo Burnett India | Spotify | Mad Meets Math; Personalized Data Stories Triggering Mass Advocacy | Spotify India | Silver |
3 | Mindshare India Contributing Agency1 : Sportz Interactive | Upstox | Demystifying Stock Trading Through Cricket | RKSV Securities | Bronze |
4 | Leo Burnett India | Spotify | How Spotify Won Filmy Hearts Across India | Spotify India | Bronze |
5 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | Making logging in as safe as checking in | OYO | Finalist |
41. The Internal Marketing Award | |||||
1 | DDB Mudra Group Lead Agency2 : Disney Star | Star TV | HOW EVERY INBOX GOT A REMINDER ON ANTI-SEXISM | Disney Star | Finalist |
42. The Disruptive Differentiators Award | |||||
1 | Ogilvy Group Contributing Agency1 : Wavemaker India Contributing Agency2 : rephrase.ai Contributing Agency3 : Delta X | Cadbury Celebrations | My SRK Ad | Mondelez India Pvt. Ltd. | Gold |
2 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | Selling hotel rooms as a sampling sachet | OYO | Silver |
3 | MullenLowe Lintas Group, India Contributing Agency1 : MullenLowe Singapore Pte. Ltd. Contributing Agency2 : MullenLowe Salt Contributing Agency3 : Weber Shandwick | Lifebuoy | H is for Handwashing | Hindustan Unilever Limited | Bronze |
4 | McCann Worldgroup, New Delhi | Paytm | Paytm Soundbox- The Sound of Reassurance | One97 Communications Pvt. Ltd. | Bronze |
5 | Siriti | Sneha | #AspatalKeBache | SNEHA Mumbai | Finalist |
6 | LKSS | Sterling Reserve | GAMING THE WHISKY MARKET | ALLIED BLENDERS & DISTILLERS | Finalist |
7 | McCann Worldgroup, New Delhi | Bharatiya Janta Party | Winning the vote-count by making voter-data count. | Bharatiya Janta Party | Finalist |
8 | Leo Burnett India | CarDekho | Making Indian Roads Safer For Elderlies | CarDekho | Finalist |
9 | MullenLowe Lintas Group, India | Yezdi | Yezdi – Dad’s Weren’t Saints | Classic Legends Pvt. Ltd. | Finalist |
10 | Ogilvy Group | Fortune Rice Bran Health Oil | WHEN AN OIL BRAND HAD A HEART ATTACK | Fortune Foods | Finalist |
11 | McCann Worldgroup, New Delhi | Hero Pleasure | Turning prejudice into pride | Hero MotoCorp Limited | Finalist |
12 | TBWA India | JSW Paints | When common sense questioned a common answer | JSW Paints | Finalist |
13 | DDB Mudra Group | Krafton – BGMI | Bringing the Social Outcast into the Mainstream | Krafton India | Finalist |
14 | DDB Mudra Group | McDonald’s | One small step for disabled, one giant leap for inclusivity | McDonalds India | Finalist |
15 | Siriti Contributing Agency1 : Digital Strings Contributing Agency2 : Ekahal | MOWO | #MovingBoundaries | MOWO | Finalist |
16 | Leo Burnett India | MPL Sports | The World’s First Audio-Generated Jersey | MPL Sports | Finalist |
17 | McCann Worldgroup, New Delhi | Nescafé | Creating “Generation Coffee” in a chai country | Nestlé India Ltd. | Finalist |
18 | DDB Mudra Group Contributing Agency1 : Ten Films | Netflix | WHEN WE GOT INDIA SEARCHING FOR SIRONAH – A TOWN THAT CAN’T BE FOUND | Netflix India | Finalist |
19 | SoCheers | The Family Man | The Family Man Job Hunt | Prime Video | Finalist |
20 | McCann Worldgroup, New Delhi | Dettol | Why a brand vacated its prime real estate | Reckitt Benckiser India Pvt. Ltd. | Finalist |
21 | MullenLowe Lintas Group, India Contributing Agency1 : Wavemaker India Contributing Agency2 : Adfactors PR Contributing Agency3 : DENTSU IMPACT Contributing Agency4 : Icarus Design Private Limited | Tata Tea Premium | CULTURAL ZEITGEIST IN A CUP | Tata Consumer Products Limited | Finalist |
22 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Gems | World’s biggest birthday party | Mondelez India Pvt. Ltd. | Finalist |
23 | DDB Mudra Group Lead Agency2 : Super Team | Disney + Hotstar | HOW DOES INDIA’S LARGEST FREE OTT BECOME THE LARGEST PAID OTT PLATFORM? | Disney Star | Finalist |
24 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury 5 Star | Cadbury 5 Star – Valentine’s Day Alibi | Mondelez India Pvt. Ltd. | Finalist |
25 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury 5 Star | Cadbury 5 Star – NothingCoin | Mondelez India Pvt. Ltd. | Finalist |
26 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury 5 Star | Cadbury 5 Star – Do Nothing Assistant | Mondelez India Pvt. Ltd. | Finalist |
27 | Mindshare India Contributing Agency1 : Nazara Technologies Contributing Agency2 : AliveNow | Boost | #GameStaminaKa – Breaking Gender Barriers in Cricket | Hindustan Unilever Limited | Finalist |
43A. Small Budgets – Products | |||||
1 | Dentsu Creative | Skore Oh Gel | Cliteracy Coupons – How We Used Scratch Cards To Make Men Better Lovers | TTK Healthcare | Silver |
2 | DDB Mudra Group | McDonald’s | 25 Years of Priceless Memories | McDonalds India | Finalist |
3 | MullenLowe Lintas Group, India | Yezdi | Yezdi – Dad’s Weren’t Saints | Classic Legeds India Pvt. Ltd. | Finalist |
4 | McCann Worldgroup, New Delhi | WILDSTONE | World’s Shortest Shower | MCNROE CONSUMER PRODUCTS PVT. LTD. | Finalist |
43B. Small Budgets – Services | |||||
1 | Leo Burnett India | CarDekho | Making Indian Roads Safer For Elderlies | CarDekho | Bronze |
2 | DDB Mudra Group | Give Foundation | Team for Humanity | Give Foundation Client Company2 : PUMA India | Bronze |
3 | Siriti | Sneha | #AspatalKeBache | SNEHA Mumbai | Finalist |
4 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | Making logging in as safe as checking in | OYO | Finalist |
5 | Ogilvy Group | KFC | Making Action Speak Louder Than Words | KFC India | Finalist |
44. Carpe Diem | |||||
1 | Leo Burnett India | Airtel | 175* Re-played | AIRTEL | Silver |
2 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Dairy Milk | Why is Cricket only about the Men in Blue? | Mondelez India Pvt. Ltd. | Silver |
3 | Leo Burnett India | Spotify | Spotify Becomes The Undisputed Category Leader This IPL | Spotify India | Bronze |
4 | MullenLowe Lintas Group, India Contributing Agency1 : Toaster India | Google India | Google Voice Campaign 3 – Bolne Se Sab Hoga | Google India | Bronze |
5 | DDB Mudra Group Contributing Agency1 : Interactive Avenues Contributing Agency2 : Adfactors PR | Stayfree | BRINGING MEN INTO MENSTRUATION: BREAKING TABOOS BY BREAKING SILENCE | Johnson and Johnson | Bronze |
6 | MullenLowe Lintas Group, India | Axis Bank | Bill in the Middle | Axis Bank | Finalist |
7 | Famous Innovations | Columbia Pacific Communities | #WallyFunk | Columbia Pacific Communities | Finalist |
8 | DDB Mudra Group | Give Foundation | Team for Humanity | Give Foundation Client Company2 : PUMA India | Finalist |
9 | DDB Mudra Group Contributing Agency1 : Toast Events | Instagram – We are in the making | Finalist | ||
10 | Siriti | Sneha | #JawabPaoTikaLagao | SNEHA Mumbai | Finalist |
11 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Dairy Milk | Proud Sponsors of The Ground Staff | Mondelez India Pvt. Ltd. | Finalist |
12 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury Perk | Perk Disclaimers | Mondelez India Pvt. Ltd. | Finalist |
13 | Ogilvy Group | Thums Up | Inverting Conventions to Win | Coca-Cola India Pvt. Limited | Finalist |
14 | OYO Contributing Agency1 : McCann Worldgroup, New Delhi | OYO | India found love | OYO | Finalist |
15 | Ogilvy Group Contributing Agency1 : Wavemaker India | Cadbury 5 Star | Cadbury 5 Star – NothingCoin | Mondelez India Pvt. Ltd. | Finalist |
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