After giving to India some of the biggest global shows like America’s Got Talent and The X Factor, the Big CBS Networks now brings to India the latest season of the pioneering singing reality television show, American Idol – Season 11. In keeping with the simulcast formula, which has worked with some of the network’s biggest titles, it will simulcast the show across its three-channel bouquet – Big CBS Prime, Love and Spark. American Idol – Season 11 launches on October 15, 2012, and the show airs from Monday to Thursday at 9:00 PM.
The show will be partnered by brands such as Reliance Mobile, Microsoft and Nivea.One of the most successful shows in the history of American television, American Idol returns for its 11th season with its elite panel of judges which includes the iconic songwriter of Aerosmith, Steven Tyler; glamorous singer-actress Jennifer Lopez; and Grammy award winning producer Randy Jackson. The jury’s brilliant chemistry and the calibre of the talent on the show promises to make it an entertaining watch. The show will be hosted by popular American television host and producer Ryan Seacrest. With the upwardly mobile Indian seeking more and more global content, the show promises to generate excitement amongst audiences in India.
American Idol has become a recognised springboard for launching the career of many artists as stars and has produced chart-topping singers like Kelly Clarkson, Carrie Underwood and Chris Daughtry. The show searches for the next big singing sensation and will feature talented contestants selected from thousands of aspiring singers during auditions across the US to help them make their dreams come true.
Anand Chakravarthy, Business Head, Big CBS Networks, said, “This show, once again, is in keeping with our endeavour of offering the latest-freshest-hottest of global entertainment to India. American Idol, the pioneer of all singing reality television shows, promises to generate excitement on television amongst the relevant audiences. We are happy to be offering audiences with exciting content while offering marketers the perfect platform to reach their audiences with maximum return.”
Source: bestmediainfo.com