The Ad Club of Bombay has partnered with the Mobile Marketing and Social Media Marketing workshops organized by Pacific Conferences, Singapore.
Mobile Marketing with Social Media
Developing a Holistic Mobile Social Media Marketing Strategy for Successful Brand Engagement
Event to be held in Singapore {2 – 3 August, 2010, Sheraton Towers, Singapore} and in Hong Kong {5 – 6 August, 2010, The Excelsior, Hong Kong}.
Are you geared to Reach & Engage your Customers Deeper on the Go?
Personal, Immediate, Targeted – Every beep commands our attention, applications entertain us on our way home and advertisers reach us through SMSes and Mobile Apps with “Appvertisements”. Fused into people’s everyday lives, the Mobile Channel now provides brands with an unparalled ability to connect with customers regardiess of where they are. This powerful platform, when integrated with the highly interactive social media such as Twitter, Facebook, Blogs etc., further enables brands to engage customers deeper, anytime, anywhere.
This 2-day conference aims to provide you with latest trends, insightful strategies and practical techniques for engaging the new-age customers through mobile and social media. Be updated with the mobile adoption pattern in Asia and capitalize on the opportunities. Hear how global brands such as Starbucks, Microsoft, Lufthansa, Adidas, Virgin, Air Asia, Swire, Hong Kong International Airport etc. developed holistic marketing approaches and conveyed a coherent message to customers. Discover how location based advertising in enabling marketers to create deeper level of engagement through reach, relevance and results.
Save S$300 if you pay by 30th June, 2010. Additional 10% discount for Groups of 3 or more!
Social Media Marketing & Measurement
Cutting-edge Digital Campaign Strategies & Performance Measurement Framework
Event to be held in Singapore {6 – 7 September, 2010, PARKROYAL on Beach Road, Singapore} and in Hong Kong {9 – 10 September, 2010, Regal Hongkong Hotel, Hong Kong}.
Making Dollars & Sense Out of Social Media Marketing
Social Media (SM) Marketing is an engagement with online communities to generate exposure, opportunity and sales. Much is raved about how it is the most effective way to reach and connect with customers, but little has been said about exactly how marketers can tap on its full potential to galvanise influencers and build followers, and how to evaluate its effectiveness in achieving marketing goals.
This 2-day workshop on “Social Media Marketing & Measurement” is especially designed to provide marketers with in-depth knowledge on SM Marketing strategy development, step by step implementation techniques and the all important skills for measuring social media efforts in financial and non-financial terms.
Save S$300 if you pay by 4th August, 2010. Additional 10% discount for Groups of 3 or more!
An exclusive 10% discount for Ad Club Members for both these events !
For more information, please email Ms. Feon Lee at [email protected] or call at +65 6372 2201.