CampaignIndia: Mudra Max was all in cheers at the WOW Awards that took place last evening by Eventfaqs. The agency bagged awards in 10 various categories with six Golds, two Silvers and one Bronze metals.
It was awarded Gold for Zapak.com World Gaming Day (New Event Property of the Year), a Gold for Castrol All Rounder Mechanic (Dealer/Trade Education Program of the Year), Gold for Wrigley’s Mumbai Smiles (Event/Experience of the Year for Dealer Trade Associates), a Gold for TVS Scooty Institute Women on Wheels (College Contact Program of the Year), Silver in 7’Up Star with Allu (In-mall/In-store promotion of the year), a Gold for HT Opinion Poll (Small Budget On-Ground Promotion of the Year), Gold for Shell’s Khidki Amma-Gossips Through Window (Rural Marketing Program of the Year), Silver for TVS Scooty Women on Wheels (Community Contact Programme of the Year).
Celebrating the win Pratap Bose, CEO, Mudra MAX and COO, Mudra Group commented, “While technically they did not have an ‘agency of the year’ title – we certainly knew that we were just that! The WOW awards celebrate the best in the business of events and experiential advertising and what was incredibly satisfying is that we won against the best names in the business. Many congratulations to all those who made this happen and I know for certain that Mudra Max really caused quite a stir at the awards night yesterday…. we were the new diva!”