Dentsu India has roped in Sai Nagesh as Chief Growth Officer for Dentsu Media. Working closely with Ruchira Raina, MD, Dentsu Communications and Dentsu Media, Nagesh’s mandate would be to steer Dentsu India’s media business forward, both organically and inorganically.
Nagesh joins Dentsu from INX Media, where he was part of the team that steered 9X to No. 3 position in the GEC space within a span of 21 weeks from launch. Prior to INX, Nagesh was with Insight (a part of Lintas Media Group) as Executive VP, managing brands such as Bajaj Auto, Idea Cellular, and UTI Mutual Fund, among many others.
Welcoming him to Dentsu, Ruchira Raina said, “Dentsu Media manages our group-wide media buying while being custodians to Dentsu’s global proprietary tools and knowledge databases. With Sai on board, we infuse a fresh driving force to lead our teams to leverage our resources, lineage and global experience, thereby delivering far greater value through finer, targeted media-engagements vis-à-vis conventional offerings.
Speaking on his new assignment, Nagesh said, “Working with the power-packed combination of a global powerhouse called Dentsu and with inspiring visionaries like Sandeep, Rajesh and Ruchira can only result in winning any battle that one enters. I’m looking forward to working closely with the teams at Dentsu Media and change paradigms.”
With over 23 years in the business of media planning and buying, Nagesh has a roster of experience that includes assignments at Lintas, Mudra, Ulka, MAA Bozell and Contract. He was also part of the management team that set up WPP Marketing Communications (now GroupM) in India.
An Electronic Instrumentation Graduate from Bombay University, Nagesh continues his tryst with academics by tutoring bright young minds across more than 20 management institutes in India, where he is a guest faculty.