O&M India has announced the appointment of Rahul Saigal as Vice President, Retail. The Retail Practice is aligned with OgilvyAction. Saigal will be based in Mumbai and report to Sanjay Thapar, Group President, North & East, O&M India.
Saigal is a MBA from the Asian Institute of Management, Manila and a Diploma in print journalism. He tarted his career with Bennett Coleman after which he moved to TBWA, Schoolnet (a web portal business). He then went on to join Ogilvy Manila, J&J and more recently Havas.
Rahul has a very keen interest in retail marketing. His experience with brands such as J&J, Unilever, Nokia, Kodak, Nike, American Express, the Swire Group, UTV, Schoolnet among other brands across geographies, has helped him gather both knowledge and brand building experience in culturally different markets.
Saigal began his career with Bennett Coleman & Company Ltd before moving on to TBWA, Schoolnet (a web portal business). He then joined Ogilvy Manila, J&J, and more recently Havas. Some of the brands that he has worked on across geographies include J&J, Unilever, Nokia, Kodak, Nike, American Express, the Swire Group and UTV.
Thapar, who also has a national responsibility for OgilvyAction, said, “Retail is certainly one of the key areas of focus in O&M’s future plans. The Retail Practice will reinforce our 360-degree brand building offering, strengthening our clients’ brands. We believe Rahul has the wherewithal to drive this practice successfully and we are happy to have him with us.”