Sridhar Ranganathan joined mobile advertising agency mKhoj. He will be responsible for developing and executing the product strategy.mKhoj currently offers a mobile ad network and campaign management to advertisers such as Barclays Bank, Reebok and Lawrence & Mayo.
Sudhir Ranganathan was the business head for Yahoo.Ranganathan began his stint with Yahoo! as product manager in 2005 and has spent almost four years at the company. Earlier, he was product manager for more than four years at AdventNet Inc., a network management company.
Ranganathan says, “The mobile advertising space is evolving rapidly. With the rich targeting capabilities and huge scale, mobile advertising has great opportunities for product innovations. Coming from the Internet medium, I’m very excited to be a part of this evolution. mKhoj’s positioning, market leadership and direction make it a very exciting place to be in.”
Ranganathan is MBA from XLRI, Jamshedpur and a naval architect from IIT Madras. He has spent five years in the shipping industry